Microsoft is launching its own social network, So.cl
With Facebook continuing its dominance in the platform and Google+ making constant improvements, it would be difficult to understand why Microsoft would like to join this race.
According to a statement, the site is a social-search tool that can be used for sharing info and meeting people with similar interests. Reps from Microsoft were quick to point out that the site isn’t meant to compete with Facebook.
“So.cl is an experimental research project focused on the future of social experiences and learning, especially among younger people,” said a statement from the popular software company.
Actually, the tool was launched last year for selected colleges and universities. Last week, the company quietly made it public for a beta test.
The site has numerous features, including the “bookmarklet”—which is similar to Facebook’s “Like” button. It also has a Video Party feature that allows subscribers to incorporate chat and videos.