According to research, social media is a becoming a standard part of Human Resources recruitment processes.
Jobinvite, a recruitment software provider, claims that more than 90% of United States-based companies use social networks and media to locate talent. The percentage marks a 78% growth compared to five years ago.
LinkedIn is the most frequently used social network to scout prospects. It’s closely followed by Facebook and Twitter.
The research also suggests that the use of social media is becoming very helpful for companies. In 2012 alone, more than 70% of employers have already hired candidates through social media. Also, HR departments report that hiring through social media takes less time compared to the conventional recruitment process.
For social media in employment market, all indicators point to growth. And this is a trend businesses cannot afford to ignore.